Dataroom · Qatar
From host of significant events to creator of them.
VR1 converts existing infrastructure such as Lusail into a repeatable, year-round tourism engine — sustaining attention through recurring events and broadcast moments.
The LMP3 mule fleet is the visual hero asset of the demonstration.
Lusail hire, QMMF permitting, multi-day event production.
GES-led broadcast, distribution and audience build.
TAM, visitor-nights, in-destination spend, revenue arch.
Qatari-led event operations and content production.
Qatar Tourism, MoSY, QMMF, Aspire Zone Foundation.
Lusail Circuit, QVision, Mass Production, MediaWork.